Car180 Privacy Policy

Effective Date: March 8, 2026

Car180 ("Company," "we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit or use our website, platform, and services (collectively, the "Platform").

1. INFORMATION WE COLLECT

A. Personal Information

Information you voluntarily provide, including:

  • Name
  • Email address
  • Phone number
  • City, state, or ZIP code
  • Any information submitted through forms or inquiries

B. Usage & Behavioral Data

  • Pages visited and interactions
  • Vehicle searches, filters, and preferences
  • Time spent on pages
  • Clickstream data and engagement metrics

C. Device & Technical Data

  • IP address
  • Browser type and version
  • Device type and operating system
  • Referring URLs and traffic sources

D. Location Data

We may collect general geographic location based on your IP address.

2. HOW WE USE YOUR INFORMATION

We use collected information to:

  • Connect you with relevant dealerships and vehicle listings
  • Facilitate lead generation and communication
  • Personalize your browsing and shopping experience
  • Improve platform performance, features, and usability
  • Analyze trends, traffic, and user behavior
  • Send transactional messages (e.g., confirmations, responses)
  • Send marketing communications (only where permitted by law or with consent)

3. LEAD SUBMISSION & COMMUNICATION CONSENT

By submitting your information on Car180:

  • You expressly consent to be contacted by participating dealerships
  • Communication may occur via phone calls, email, and SMS/text messages
  • Message and data rates may apply depending on your carrier
  • You understand that Car180 facilitates connections but does not control dealer communications.

4. HOW WE SHARE INFORMATION

We may share your information with:

A. Dealership Partners

Your submitted information may be shared with dealerships to respond to your inquiry or interest.

B. Service Providers

We may share data with third-party vendors who help operate our platform (e.g., hosting, analytics, marketing tools).

C. Legal Requirements

We may disclose information if required by law or to protect our rights, users, or platform integrity.

D. Business Transfers

In the event of a merger, acquisition, or sale of assets, user information may be transferred.

We do NOT sell your personal information to third parties.

5. COOKIES & TRACKING TECHNOLOGIES

We use cookies, pixels, and similar technologies to:

  • Enhance user experience
  • Understand user behavior
  • Measure marketing effectiveness
  • Deliver relevant advertising

You can control cookies through your browser settings. Disabling cookies may impact platform functionality.

6. DATA RETENTION

We retain personal information only as long as necessary to:

  • Fulfill the purposes outlined in this policy
  • Comply with legal obligations
  • Resolve disputes and enforce agreements

7. DATA SECURITY

We implement commercially reasonable technical and organizational safeguards to protect your data. However, no method of transmission over the internet is 100% secure.

8. YOUR PRIVACY RIGHTS

Depending on your location, you may have rights including:

  • Access to the personal data we hold about you
  • Request correction or deletion of your data
  • Opt-out of marketing communications
  • Request limitation of data processing

To exercise your rights, contact us using the details below.

9. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Request disclosure of data collected about you
  • Request deletion of your personal information
  • Opt-out of the sale or sharing of personal data (Car180 does not sell personal data)
  • Not be discriminated against for exercising your rights

10. THIRD-PARTY LINKS

Our Platform may contain links to third-party websites. We are not responsible for their content or privacy practices.

11. CHILDREN'S PRIVACY

Car180 is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors.

12. CHANGES TO THIS POLICY

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.

13. CONTACT US

If you have questions or requests regarding this Privacy Policy, contact us at:

Car180

[email protected]